USA Today: Innovation and Evolution in a Troubled Industry

1) What Opportunities in the marketing environment did Gannett seize in launching USA Today? How did the company learn about and respond to the opportunities? Answer these same questions for USATODAY. COM On its debut in 1982, USA Today was reckoned as America’s first National general-interest daily newspaper. Being the global information juggernaut that he is, Gannett managed to identify a gap in the market that he identified as an opportunity for the leading to-be newspaper of the united States. The opportunity was the void gap in the market. Attention to the business traveler was the least attended to which gave Gannett the opportunity to target such a sector and be the leading supplier of such traveler needs in terms of information. The launch of USA Today was based on two perspectives; the increasingly short attention span as well as the continuous hunger for more information. With both perspectives in mind, the paper was positioned to be a source of information that delivered â€Å"more news in less time†. In response to their customer needs, and the opportunistic gap in the market, USA Today was designed to be a unique paper with easy access to articles and concern for their time-pressed readers through the introduction of columns and snippets that presented the most salient topics of the story. In addition to their colorful contemporary look, USA Today’s ability to be dependably consistent added great value to the paper that lead to a stuttering over-a-million circulation in just seven months. In an era when most of the major media outlets were suffering from a decline in readership, USA Today enjoyed continuous growth. To offset the rising distributional and promotional costs, USA today ventured in introducing spin offs to increase demand of the print sector. USA. com was one of Gannett’s spin-offs of responding to the information market in relativity to the greater global market. When everyone considered the Internet boom to be the start of an end to the newspaper industry, Gannett managed to transform that threat into an opportunity. Due to an increase in the newsprint cost, associated with a decrease in the readership rates, USA online was a way to increase readership by offering more ways of satisfying the reader base and ensuring that the mission of USA Today was to be maintained. It capitalized and tried to keep pace with communication and technological breakthroughs to maintain its element of dependable consistency. In response to their commitment of â€Å"getting news and information into the hands of consumers faster than ever before†, USA. om endorsed blogs and podcasts to keep customers engaged as well as introducing I-phone, Blackberry and Kindle applications to keep up with the emerging trend of portable technology. 2) How has a continuous strategy of marketing innovation proved successful for USA today and USA. COM? Do you believe that USA today is well-positioned for the future? Explain Since USA Today’s launch, it has ensured the continuous consistency and dependability of the nature o f the material, as well as a commitment to continuous innovation. Ever since its start, USA today has been engaged in continuous improvement and betterment in what they offer to their readers. One of their main focus in their cycle of innovation was keeping the customer engaged in the reading process as well as listening and hearing for their demands. Regarding product innovation, they managed to keep the paper exciting and indulging to the reader in many different ways. For starters, their major innovative design was reducing the size of the paper from 54 to 50 inches, which made the paper more satisfying in terms of size and mobility of use. There was also a shift in the quality of news from a soft-focused newspaper to a more serious hard-focused newspaper. This was a very important move to the paper as it ensured readers of the quality of news they’re reading and also responded to the critiques of reporters calling USA Today â€Å"Mc Paper† which could have negatively affected the readership rates for the way readers could have perceived themselves as targets of â€Å"junk food journalism†. Further methods of keeping readers attached to the paper included the introduction of the two hotlines that erved to the queries of readers. Regarding their promotional efforts, after ensuring the success of USA today on a State scale, they aimed at increasing the awareness scope of USA today not only on a National level, but on an international level as well. They introduced the Buscapade to increase awareness in other states, while the Jetcapade was introduced to increase awareness internationally. Both approac hes were the start of profitability for USA today, where readership rates increased as well as awareness on both a national and international level. One of their most successful promotional efforts was blue chip circulation, which not only reaped profits from hotels, airlines and restaurants, but ensured exposure to a greater part of the target market and a raise in the level of awareness. Another move was advertising at the front page. Since its start, USA Today was based on untraditional aspects. Although criticized by many, it nonetheless appealed to its target market that continued to grow. Advertising on the fist page, although sacredly non-valued, and could have imposed a threat on the paper; sabotaging its image of credibility and consistency. Yet again, it acted as a leverage that further increased the profits of the paper Distribution was also one of the factors that would make or break the paper’s mission of delivering timely news. One competitive advantage the paper had over competitors was its ability to offer more up-to-date news three to four hours before competitors. That was because they permitted later deadlines which was further implemented when production became totally digital which gave writers and publishers greater flexibility and later deadlines, and at the other hand readers enjoyed earlier delivery times. In a market with threatening competitors such as The New York Times and wall street journal, USA Today was bound to failure if it weren’t for its innovative excellence in its product and promotion along with its dedication to keep engaging the customers in the paper experience by trying to cater for as many needs as possible, and competing with an edge that sets it apart from its competitors. One of USA Today’s product innovations later on became not an just another additional co-asset, but a leading internet-based companion to the USA Today print version. A threat can only be transformed into an opportunity among a number of competitors when one takes a lead regarding how to deal with such threat. Once you get a lead start, you’re in better opportunistic shape than the competitors. As much as the internet boom imposed a threat at the paper industry, co-opting with the decline in sales and advertising revenue, USA Today used the threat and transformed it into an opportunity by introducing usatoday. com, which was an online version of the print, designed in the same colorful, appealing manner. It yet had to maintain the same mission and vision of the print version in terms of the quality of material and framework, and respond in the same dedication to customer interests and further engagement. Although different from the original print version, usatoday. com ensured its existence and profoundness in the new market through continuous updates and innovative ways to stimulate readership and cut distribution expenses. It employed blogs and podcasts to ensure the relevancy of news to readers, as well as categorizing and aggregating news on the Internet. It also allowed advertisers to expand their online space by using â€Å"PointRoll† which acted as a leverage that helped advertisers direct consumers to merchants. To further cater for the readers needs, usatoday. com capitalized on the emerging trend of portable technology by launching applications that serve I Phone, Blackberry and kindle users. They also catered for social media tools fanatics which as indicated by internal sources were drivers for page view increases such as Facebook, MySpace and Twitter. To further nourish the reader’s needs, they made room from readers to search for their unique interests and further bond with similar individuals. For example, they introduced â€Å"network journalism† which was a tool that allowed readers to comment and make recommendations. The previous example shows the necessity for an entity to continuously satisfy its customers and think of more innovative ways to help users develop attachment and brand loyalty. USA Today, being the entity that it is, is apparently well positioned for the current period. Ever since its debut, it has managed to maintain a proper and sturdy positioning among its competitors, with its competitive innovation and continuous responses to the evolving market. But at such point, when Internet has taken over the greater part of our lives, one has to ponder over the validity of the current positioning of USA Today. If it maintains the way its positioned for another five to ten years, it will be bound to close down for the trend is going further towards a digitally internet based era, where there will be no room for the traditional print version to compete. Its positioning should gradually and not instantly completely shift to an internet focus. The reason it should be done gradually is due to the fact that there still is a great part of readership that prefers the print. Instantly shifting to the internet would result in losing a great part of customers which USA Today wouldn’t want. The shift should be gradual to allow customers to accept the shift and not look for another product for if customers perceive that USA Today is lacking their interest, it would be crucial for its popularity and acceptance. ) What are the SWOT implications for USA Today as it looks toward the future? What strengths and opportunities can USA Today leverage as it looks for competitive advantage in the distribution of news and information? Strenghts: * America’s first National general interest daily newspaper. This will be an important factor that USA today should leverage and take advantage of the fact of its established name in the field, giving it more perceived establishment and stability rather than its competitors. Part of the Global information Juggernaut Gannett Co, which autonomously gives it more credibility and makes more room for excellence in the future as opposed to single-unit paper with no backing up from stronger, further well established players in the media marketplace. * Buscapade/Jetscapade lead to the overseas success of the paper and lead to an increase in demand, which lead to a start of profitability. * It gives room for later deadlines, which gives it a competitive advantage over its competitors in terms of the quality of news and how fast it reaches readers. This could be leveraged in the future as a reminder of how dedicated USA Today was and has been to its readers, implying its consistency and how its different from its competitors. * USA Today has already leveraged the internet boom into its benefit by introducing one-to-many spin offs, one of which I believe will take over USA Today operations in ten years time; usatoday. com. Excellence is derived from experience, and since usatoday. com has been thriving among a list of other sites is an indicator of how efficient the site is and how with the right innovative combination could dominate the market. Being the first to realize the business traveler gap in the market, it would be very hard for new entrants to enter and try to steal a part of USA Today’s market pie. * Continuous growth is also a great indicator of the paper for ever since its start, its audience has been constantly growing to topple over WSJ and NYT. Thus when USA Today looks at the future, it will have more reason to attract customers than its competitors. Weaknesses: * It took USA Today no less than five years to start entering into the profitability stage, which further reduced its ability to generate enough cash flow for future investments. The re cession, although affected everyone, caused a slump in tourism which affected the business traveler market, causing a decrease in flights, which automatically lead to a decrease in demand by airlines, hotels and restaurants. * Its reputation as a â€Å"Mc Junk† paper during its start could have unanimously affected the papers reputation and determined not only how readers perceive the quality of articles, but who reads it as well. * At one point in the cycle, WSJ reclaimed its position as number one paper, circulation wise. Opportunities: The Internet boom is considered to be double barreled. It will either make or break usatoday. So far, USA Today managed to straddle it by introducing usatoday. com along with its multiple applications and reader-friendly engagement processes. The internet is the most vital opportunity for is USA Today doesn’t manage it properly, with the right innovation and research, competitors will gain more market share, and readers will prefer the more up to date way of getting info. * Technological advancements will make room for greater breakthroughs and eaves room for innovation and further updating products. * The technological and portable technology trend should be taken as an advantage, in integrating USA Today in the lives of readers. * Social network sites being one of the drivers for page view increases should be properly utilized to maintain page views and further increase traffic on the site. * The ability to use recycled fiber will improve the environmental background of the company as well as decrease the cost of newsprint, making production more efficient. Threats: * ) Based on USA Today’s experiences with the print and online news, evaluate the long term potential of printed news and the newspaper publishing industry. Do you believe printed newspapers will continue to survive despite digital competition? So far, USA Today has managed to maintain and keep up with the technological trends that have been leading the market place for years now. As for the industry itself, it has already been threatened excessively by the internet boom showing declines in sales, readership and advertising revenue. And that’s just for now. Who knows how technologically driven customers will be five or ten years from now? Prints might compose part of the market share which has been undoubtedly decreasing over the past couple of years, for the mere fact that elderly, more traditionally oriented readers would not make the switch. That is not to imply that elders are the only readers of prints, but the ones that are unlikely to make the switch. People in their mid thirties and forties will be able to make the change gradually, more smoother than sixty and seventy year olds. The only way to maintain its survival despite digital competition is to cater for the needs of the emerging youth. The only way to ensure existence is by guaranteeing that they can target the youth for without them, USA Today loses hope of ever having the slightest of a susceptible target market. As for the prospects of the industry, it seems as if there’s no light at the end of the tunnel. Internet has now taken over our lives in so many different ways; being a viable source that ensures acquiring information in much faster and more efficient way. The whole idea is how to craft an imposing threat into an opportunity. Usatoday. om was an example, but with the rate of change, and how the trend is diffusing more towards a digitally based environment, prospects for USA Today from the print perspective has no hope. The youth, being a massive factor in how products are produced and marketed, is a reason why prospects for the print industry seem unlikely. Being Internet focused as t hey are, they will remain to evolve and with their evolvement comes the evolvement of their wants and needs which will be technologically based. Hence, ten years from now, its seem less probable that the grown up youth will demand anything less that whats technologically available at the time.

On the Roles of Microfinance in Developing Countries

Much of the underdeveloped world grows and produces agricultural products. Because many of these underdeveloped nations have very little political clout with the rest of the world, and because farmers in wealthy nations have lots of political power, the goods from these poorer nations are tariffed and quota'd right out of the richer nation's markets. † -Keith Brown, Free Trade & Foreign Policy: The Independent Institute, May 1, 2000 IntroductionThe quote above provides a very nice generalization of exactly what we will discover in this chapter: the roles of microfinance in promoting economic growth, development, and sustainability. Microfinance can provide exactly what most of the underdeveloped world needs: capital to invest in themselves in order to reach themselves out of poverty, thus creating self sufficiency. However, as Mr. Brown stated, what microfinance has failed to do (albeit it was not designed to do) is make these poorer farmers globally competitive.They cannot be competitive due to larger ountries' inability to make the free market free for all nations, not Just those who control most of it. However, even without making major strides on the global market, microfinance has done most of exactly what it was designed to do. It has brought most of its participants out of a fruitless future, one full of deabilitating poverty. There are many statistics out on the books about microfinance's effect on the poor of the world. Throughout the chapter, we will go into further detail on how these statistics reflect the exact influence of microfinance on the world, poor and middle class.The statistics will reflect exactly what has been stated in past chapters: microfinance works. It isn't the end-all, be-all solution to the world's poverty, but it is a solid start to eradicate it. Another topic we will cover in detail is the paradox between economic growth and sustainability, and whether or not they are mutually exclusive. An article, brilliantly written by Dr. Karen Higgins of Claremont Graduate University in California suggests that â€Å"limitless economic growth counters sustainability'. If the economy grows too big, will we end up exhausting our resources, thus actually making the economy more hort lived?Furthermore, we will go in depth on the effects of microfinance on the world, and more specifically, developed and developing nations. There is a plethora of information on what impact microfinance has on the world, mostly in the form of a poor farmer receiving a loan to buy supplies in order to make more product, so that the farmer's family can actually live on as well as sell their stock. However, there are also stories in which an especially lucky person receives a loan, invests in a good product or business, and actually goes from abject poverty to middle class.Such As you read, keep in mind that, as stated earlier, microfinance will not solve poverty and all its ills. Whether you are a passionate skeptic or supporter of it after reading this book, know that there are many more obstacles in the way of a poverty free world, those obstacles including political corruption, power inequalities on a global scale, climate change, war and conflict, disease, education, and availability of resources. By no means does microfinance seek to save the world.It does not mean to take the place of charity and giving, nor does it mean to take the place of hard work and perseverance. However, it does hope to make it easier for those who struggle amidst hard work, perseverance, and charity. It means to give every child a chance to live and be educated. In a world where nanotechnology and outer space travel are taken for granted, why does three quarters of the world still live on less than a dollar day? While we know that there are many answers to that question, we also know for a fact that microfinance can solve some of those problems.What is Economic Growth, Development, and Sustainability? According to the Center for the Advancement of the Steady State Economy (CASSE), economic growth is defined as: â€Å"†¦. n increase in the production and consumption of goods and services. It entails increasing population and/or per capita consumption. It is indicated by increasing gross domestic product (GDP). † It goes on to say that â€Å"economic growth literally refers to an economy that is getting bigger, not necessarily one that is getting better†. According to BusinessDictionary. om, economic development is defined as progress in the economy, or a qualitative measure relating to it. It usually refers to the adoption of new technologies, the transition of agriculture-based to industry-based economy, and a general improvement in living tandards Finally, according to Wise Geek, economic sustainability is â€Å"the term used to identify various strategies that make it possible to use available resources to their best advantage†. So what do those definitions mean when we apply microf inance to them?Simply put, microfinance can be attributed to all three of these things. As has been proved since microfinance first stepped onto the economic scene, microfinance can cause economic growth in the simple fact that once a poor family receives a microloan, they can use it to invest in themselves or their children, thus making it possible for them o repay the loan, and in due time (in most cases) make a profit that will allow them to expand their propensity to consume. In terms of economic development, microfinance has also changed the face of businesses, small and large.Poor farmers in the third world can receive a microloan, and go from having to perform backbreaking labor to purchasing a machine to help them do it. Finally, as for economic sustainability, microfinance can assure that stocks are not going to waste, and in the case of poor farmers, they can actually sell their crops, instead of having to eat them to stay alive. Economic Growth, Development, & Sustainabil ity As much as we would all love a straight answer to the question that is poverty and scarce resources, we all are aware that such a big problem is rooted in more than one thing.However, we all know that complex problems also have complex solutions. Microfinance is one thing that contributes to economic growth, but sometimes, its effect can be negated and bolstered by factors out of the control of those who run microfinance firms. Gender and Sex Inequalities Women in America are considered to be independent. Most women work, have their own property, and in some cases, even are the heads of their households. The same goes for most of the developed world. The problem here is that in developing nations, women are still, with little hope of the contrary, subjugated to men.Women in developing nations have nowhere near the rights as their developed nation counterparts do. In most Middle Eastern countries, women are still expected to wear veils over their faces, in accordance with the Mus lim religion. Furthermore, they are also expected not to work, but to bear children and take care of home. In short, most of the world still has a very traditionalist point of view. This being said, when a oman's husband dies, or leaves her, what is she to do other than to starve? Her children come first, but she barely has enough to feed the eight of them that her husband gave her before his passing.Microfinance has helped women gain more equality to their husbands and to men in general, but the fact of the matter that only when these restricting views are abolished will the chains of poverty start to come off. Once women are allowed to make their own money, they will be able to feed their children, saving the from malnutrition. They will be able to pay for their education, thus setting the children up to make something of themselves. Once women become independent, no longer will they not be able to live with a man by their side.They will be able, all things considered, to sustain their standard of living without falling into the traps of poverty. Power Trip: Political Corruption This mainly pertains to Africa and it's long, dark history of warring nations. Ever since time began, tribes have been fighting in Africa over land, resources, and money, which could all be considered the same thing. While the heads of these tribes and regimes are eating plentifully, their followers still live in abject poverty, and are food insecure. Also, they are dying at an alarming rate. Yes, that's right.In some African nations, men, women, and children are brutally murdered in the name of politics and power. The shameful part is that microfinance can't stop a bullet. So how exactly do we counteract the chains of political corruption? A microloan may help a child get an education, but it means nothing if we cannot motivate them to do greater things. Just think about all of the potential Albert Einsteins, Barack Obamas, and Marie Curies out there, growing up in Africa. Now think about the fact that they were either too scared of the politics of government or killed too early to ven try and show off their potential.A main stay of the microfinance movement as well as economic development is to need to make their living situation better. What purpose do American doctors serve coming to Africa if the children they are healing never get the chance to be great like them? What purpose does a microloan serve when it pays for a child's education that will only end up dying at the age of 1 5 from a gunshot wound? These are the questions that skeptics of microfinance need to ask themselves. Without the proper learning environment, or the proper environment in general, a child cannot be uccessful by conventional means.That goes double for a child whose parents never had an education either. A Deadly Detriment to Economic Growth: Disease Yes, a few dollars can get you that cough medicine that you need to get rid of that dastardly common cold. A few more dollars, and yo u can get the vaccine for the flu. A doctor's visit is rarely too costly, but Just in case you're running a really high fever, a call to your insurance company can get you to the nearest hospital, where you can get quality care by trained doctors that rarely have too many patients that they can't attend to your needs. Such is the luxury of living in the developed world.At least for the lucky ones. However, if you're that special person who has to choose between your medicine or paying for college tuition, then this may mean something to you. A huge number of the Juvenile deaths in developing nations comes from disease, whether it be HIV, AIDS, malaria, malnutrition, birth defects, or even cancer. What's worse is that in most of these developing nations, they dont have the luxury to pay for, not to mention the convenience of even being close to a research hospital. Consequently, we are presented with the same problem I mentioned before.Children, full of potential and intelligence, de ad before their time. Microfinance can only do so much, but it can cause a domino effect. Say you aren't in reach of a hospital as a poor family in West Africa. You apply for a microloan, and invest in your children's education as well as your farm. In time, your children go from becoming potential HIV infected children to being able to work on a cure for it. Of course, that's an idealist's situation, but also a completely possible one. The point here is that disease, although completely natural, is responsible for much of the turmoil we see in the developing world.However, food inequality is a big part of this. Most people don't realize how countries like the United States suffer from obesity and heart disease while countries like Indonesia suffer from malnourishment and starvation, which leads into the next detriment from economic growth, development, and sustainability. Nominal FMF: Free Market Freedom Ever since the introduction of the free enterprise system, especially on a glo bal scale, the intelligent, innovative, and witty people of the world have amassed fortunes beyond the wildest dreams of even their middle class counterparts in the developed world.They have had the opportunity to be themselves and create something that will ultimately better the world, and make a decent fortune at the same time, with certain government regulations, but not too many as to limit creativity. Such is the same in all the developed world. People have made fortunes from Steve Jobses, Bill Gateses, or Mark Zuckerbergs come from the developing world. The answer to that dilemma is quite simple, and it was the first thing you read. Most businesses in the developing world are agriculture based instead of industry based.However, that is all that they have in terms of business. They grow food, and their economy depends on selling the food to prosper. The cruel irony is that they have been unceremoniously taken out of the free market economy to sell their goods to richer nations. Tariffs and quotas have done their Job well, making selling goods on the world market a process that makes pulling teeth look like the easiest thing in the world. The free market has been that way in name only. The reality is that only those who control most of the free market are actually free in it.Just think if an African country like Sierra Leone traded frequently with the I-JK? Sierra Leoneans would have more money than they could spend on a regular basis. However, the I-JK has so many trade barriers set up that Sierra Loeneans cannot afford to trade with them, thus forcing them to trade locally, and limiting their earning potential. Why would the US and their allies do something like this? Most sources say security. Trading with African nations, especially in the midst of political turmoil could lead to another world war.Also, African nations are not exactly household names. For example, you will usually buy a purse made of Italian leather instead of leather made in South Afr ica. The biggest motive is money, but what richer nations dont realize is that trading with African nations can actually alleviate some of the problems that they face. When you have an abundance of land and resources, you no longer have a need to fght, and conflicts can be solved diplomatically, more or less. Microfinance can't sway the decision of a country that has been doing something a certain way for over a century.But what it can do is provide a developing country with not only the money to be able to afford to trade, but the power to take control of their own lives, instead of being pushed back and forth into poverty based on the ecisions of a few, powerful nations. It All Starts Here: Education and Microfinance If you are reading this book, then you already know the value of a quality education. You know for a fact that without one, you can be stuck in a situation with no hope of getting out of it. Education, or better yet, and abundance of it, can only add to our economy.Un fortunately, not everyone has access to the same quality education. Even in developed nations, we can see that certain nations have an edge over others, and thus the more educated you are, the better standard of living you can enjoy. Take America, for example. A high school diploma is much more education than you can get in a developing nation, but in America, the mean salary for a high school graduate only is 38% less than the mean salary for a college graduate, from a study done by the Department of Education's National Center for Education Statistics.Accordingly, based on a study done by the US Bureau of Labor Statistics, there was an unemployment rate of 14. 4% among those with only a high school diploma. Among those with a college a degree, the unemployment rate was 7. 6%. The irony is that Sweden, and Japan in terms of education, and accordingly, we have a lower standard f living. The lower you go down the ladder, the worse the standard of living gets. Let's take a country lik e Ethiopia.Ethiopia is a third world country on the east coast of Africa, and it is needless to say that they are in need of a better educational system, but for the sake of proof, here are some facts. In the years 2007-2011, a study from UNICEF showed that 82. 5% of Ethiopian children who were of age attended primary school. In those same years, the same study showed only 16% of Ethiopian children of age attended secondary school. Translation: only 16% of Ethiopian children went past the sixth grade. The previous section was aimed at what we need to get rid of in order to promote economic growth, development, and sustainability.Now we focus on what drives those things. Education is the only one worth noting, because the others are only possible when things like disease and political corruption and nominal freedom are no more. While it is not equal among nations, it is to be noted that educational competition sparked outer space travel, one of man's greatest innovations, back when t he United Stated and the former USSR were in competition. Maybe that same fire with education will spark a race to end poverty once and for all.

Apush Sectionalism - 770 Words

Sectionalism: 1820-1850 Into what three regions was the US divided into during this time period? †¢ North: Consisted of two main pieces o The Northeast: New England and Mid-Atlantic states o The Old Northwest: Ohio to Minnesota †¢ South: States that permitted slavery †¢ West: West of the Mississippi, eventually stretching to California What do you need to know about the industrial northeast? †¢ Good transportation †¢ Plentiful manufacturing labor from immigration †¢ Economy based on commercial agriculture and manufacturing †¢ Highest population of the three regions †¢ Urban population o Grew from 5% of the population in 1800 to 15% of the economy in 1850 o†¦show more content†¦tion o Faster and cheaper transportation o Famine and revolution in Europe o Growing reputation of the US as a land of economic opportunity †¢ Immigration from Europe increased: 8,000 in 1820 to 428,000 in 1854 †¢ Many stayed in Northeast port cities †¢ Others moved to the Old Northwest †¢ Irish immigrants o Over 2 million by 1880 o Most were tenant farmers driven of land by the potato famine in the 1840s o Faced discrimination in the US for being Catholic o Came to US cities in search of manufacturing jobs o Tended to form Irish communities in cities were they landed (Boston, Philly, NY) o Irish immigrants organized themselves to control local Democratic party organizations o By the 1850’s the Irish controlled Tammy Hall, NY City’s Democratic Party organization †¢ Germans o Over 1 million by 1850 o Tended to come over with more money than Irish immigrants o Moved westward upon arrival in search of cheap, fertile land o Established prosperous settlements in the Old Northwest †¢ Nativists o Many â€Å"native-born† Americans disliked large number of immigrants ââ€" ª Competition for jobs ââ€" ª Fear of weakening American culture o Tended to be protestants who disliked Catholic immigration o The Supreme Order of the Star Spangled Banner: secret anti-foreign organizationShow MoreRelatedThe Missouri Compromise Essay1137 Words   |  5 Pagesï » ¿APUSH DBQ Although the aftereffects of the era of good feelings dominated the beginning of the time period and compromises were at first effective, sectionalism over national subjects, especially slavery, led to a crisis in which compromises often meant more increase in political tensions. (Doc F) Sectionalism abruptly increased in the 1820 and 1830s with The Missouri Compromise and the Tallmadge Amendment. Tallmadges radical proposition was that Missouri gradually emancipated its slaves andRead MoreThe Differences Between The North And South1199 Words   |  5 PagesDrew Quinto Mrs. Toneatti APUSH Period 3 December 5, 2014 After half a century of development and growth, Americans witnessed an inevitable issue that threatened the state of the Union. The nation was created on a number of compromises and agreements made between the founding fathers. Since the early days of the Union, compromises have been the solution to various disputes in the young nation. However as the time in the 1800s progressed, the increasing sectionalism primarily caused by slaveryRead MoreA Brief Note On The War Of 1812946 Words   |  4 PagesAuset Gibbs January 27, 2015 APUSH The War of 1812 According to Washington National Intelligencer, â€Å"The final step ought to be taken, and that step is WAR. By what course of measures we have reached the presents crisis, is not now a question for patriots and freeman to discuss. It exists: and it is by open mainly war only that we can get through it with honor and advantage to the country.† The War of 1812 was military a conflict between the United States of America, France, and Great BritainRead MoreThe Bill Of 1846 : The Greatest Achievement Of Totalitarian Rule1452 Words   |  6 PagesJulia Szurnicki APUSH December 1, 2014 Gelb Chapter 14 1. The bill of 1846, was most likely the greatest achievement of militaristic rule. However the Wilmot Proviso, giving millions of dollars for negotiating,is the encompassment of the U.S urge for bureaucratic and calm compromise lacking the call of war, the Wilmot Proviso had no place in the bill of 1846. The Proviso stated that any territory from Mexico should be a free state, and should have slavery banned. Unfortunately itRead MoreNative American Culture Before Columbus2672 Words   |  11 PagesAPUSH 1st Semester Final Exam Study Guide 1. Describe Native American culture before Columbus The Native Americans had built several large empires that thrived in South and Central America that we based off of farmers who stayed in one place so that larger numbers of people could gather in cities. There were mostly nomadic tribes and small groups roaming in North America and there were few large tribes that ruled anywhere near as much are as those in South America. 2. Importance of the Mayflower

Supply Chain Task 2 - 1190 Words

Supply Chain Task 2 A. 1. As I began my journey as a new business owner of a computer company I needed to define my company s goals, decide which direction I wanted to take the company to and create a mission statement that will best represent my company. Since the company was new I needed to come up with something catchy and promising that would invite potential clients to find out more about the products we offer. Since there were more participants in this game and from my professional experience I learned that staying on the same path and making advancements is more beneficial than trying to change directions every time. In this case I remained focused on the same two groups for the remaining 3†¦show more content†¦My last choice was South America even though the expenses were not as high but it is less demanding since the poverty is significantly high. As expected, choosing my locations in this order was a success. 4. Marketing research could definitely be improved since I was not as successful as I was hoping to be. Most of my business was coming from direct sales and not as much from other advertising. I did not want to invest large amounts of money on the popular magazines since the fee was very high and I was concentrating on more common papers such as Science Magazines and business papers. Maybe I should have been more adventurous and invest in more popular magazines but I was afraid that I would suffer financially. Also I was not able to come up with a very catchy advertising line to attract potential clients and was scoring somewhat low on the advertising review. B. One of the most important decisions I made was to invest in international markets. Since Mercedes is from Germany and its factories are in the US I felt as investing in a European market would be a good idea simply because I come from Europe and I know that Mercedes is in demand as well as there are a lot of companies in need of a highly developed machine that can make their discoveries and creations a lot easier. I was a little hesitant about opening offices in Tokyo since their technology is very advanced and cost is very high. But because of that I decided to stand with competition faceShow MoreRelatedFmcg Supply Chain- Managing Complexity1446 Words   |  6 PagesFMCG SUPPLY CHAIN MANAGING COMPLEXITY â€Å"Managing Complexity†: Managing complexity can be explained clearly with the help of following trends- 1) Increasing Number of Products and Services: With the increasing consumerism and competition among the organizations to attract more and more customers, customer has become more demanding and uncompromising. Companies are customizing products more and more to retain old customers and attract new customers, to fulfill increasing customer demand and gainRead MoreA Report On Woolworths Company1322 Words   |  6 PagesAustralia for their supermarket’s and retail chains. Woolworths run several high profile Australian stores such as BWS, Dan Murphys, Big W and the highly publicized Masters. The reason for my choice of Woolworths was that as they are one of the biggest companies and employers in Australia, and have recently been in the media spotlight for the closing of one of the recent projects Masters. Another major reason as to my choice of Woolworths is that there supply-chain would be as interesting and extensiveRead MoreArticle Summaries: Examining RFID Applications in Sup ply Chain Management and Mastering the Three Worlds of Information Technology1075 Words   |  4 Pagesï » ¿Executive Summary of: Examining RFID Applications in Supply Chain Management Introduction The work of Niederman, Mathieu, Morley and Kwon (2007) entitled Examining RFID Applications in Supply Chain Management states that radio frequency identification (RFID) is a technology that has recently emerged in the news due to large organizations requirements that goods shipped by identifiable by RFID tags. The potential benefits of RFID tags include lowering of costs by improvement in inventory managementRead MoreGeneral Characteristics Of Reverse Supply Chains1731 Words   |  7 Pagesof general characteristics of reverse supply chains have been identified in Section 2.1.1 and 2.1.2, reverse supply chains encountered in various cases studies are not identical. Different business environments result in different factors being dominant and hence in different forms of reverse supply chains. In the literature, several classifications have been proposed for structuring this field. A first stream of research focuses on the reverse supply chain structure and the roles of the different Read MoreSupply Chain, Supply, Manufacturing, And Distribution Essay907 Words   |  4 Pages Supply Chain encompasses three things universally; supply, manufacturing, and distribution. It is a practice that has many layers and is very intrinsic but if a company can master an efficient supply chain they will have a huge one up on any competitors in their path. This is arguable one of the most important parts of a company it can be measured in many ways, from operational efficiency, profit (improving bottom line), customer satisfaction and many other ways. â€Å"In light of the many opportunitiesRead MoreImplementing New Procurement Policies in the Public Sector Essay1148 Words   |  5 PagesProgram – Module 7 Implementing New Procurement Policies in the Public Sector Case Report Prepared for Jean Loitz Woo-Jin Han 2/14/2015 Implementing New Procurement Policies in the Public Sector Case Report Table of Contents Executive Summary....................................................................................................................................... 2 Issue Identification .....................................................................................................Read MoreApplying Lean Tools and Techniques to Optimize Supply Chain Processes1139 Words   |  5 PagesTo Optimize Supply Chain Processes Introduction In defining how best to apply lean tools and techniques to the optimization of supply chain processes, the systemic structure of a firms value chain needs to first be taken into account, with each specific sector of the supply chain considered an integral part. Of the many excellent insights gained from the study of Lean Logistics (Jones, Hines, Rich, 1997) one of the most significant is how the planning and execution of supply chain optimizationRead MoreA New Approach For Scm1719 Words   |  7 Pagestime zone is not a easiest task. Mobility, Collaboration and transportation are not so easy and it’s hard to achieve the profit from your global supply chain. It’s time to make your supply chain flexible and open to all. Let your supply chain to be customer driven, connected, risk managed, complexity managed, new technology/updated technology mixed, work force controlled and cost perspective. It’s not easy when we are thinking the above points to modify the Supply chain. Then what is next? ModernRead MoreW1a Introduction1481 Words   |  6 PagesWhat is purchasing? MS6323 Strategic Sourcing and Procurement KK Lam Week 1a Summer 2015 2 What is purchasing? Or Part of Supply Chain (Manufacturing) Perspectives on purchasing 1 As a function – To perform specialised tasks 2 As a process – To achieve an output 3 As a link in the supply chain 4 As a relationship 5 As a discipline – Knowledge based 6 As a profession – Demonstrable skills and knowledge – With production and warehousing – Internal and external focus 3 SCM activitiesRead MoreThe Supplier Chain Operations Reference Model Essay1714 Words   |  7 PagesWhat is SCOR? The Supplier Chain Operations Reference model (SCOR) is a set of clearly defined, interconnected concepts used to evaluate and compare supply chain processes within an organization, industry or business sector. It was created by the Supply Chain Council in 1996 the year the council was organized. The Supply Chain Council is a global, non-profit trade association. In 2014 the Supply Chain Council merged with APICS a professional association of supply chain and operations management.

To Kill A Mockingbird Political Theme Essay - 1097 Words

Political Themes Movie Review In the American classic 1962 movie, â€Å"To Kill a Mockingbird,† which is based on the Harper Lee novel by the same title, the movie explores and condemns the controversial political theme, especially controversial at the time of the movie, racism. Racism is defined as Prejudice, discrimination, or antagonism directed against someone of a different race based on the belief that ones own race is superior, according to the Oxford Dictionary. Even though racism is the political focus of the movie, it also touches on class inequality, which is the division of groups based on wealth and power, and justice or injustice within America’s system. Although the main plot follows Scout Finch and her growing up in the†¦show more content†¦The moment where Tom Robinson is found guilty, is not only heartbreaking for Scout and Atticus who believed in his innocence, but it is also heartbreaking for the audience who wants the best for our protagon ist. The filmmakers beautifully manipulate the audience’s emotions, we feel anger at the white jury who cannot see pass their prejudices and Bob Ewell the one who should be convicted, but we also feel sympathy and pity for Tom Robinson and for Scout who experiences the real world for what it was at the time. These emotions are crucial to the representation of the theme of racism. Due to the historical feelings of America in the 1960s, the film needed to show the cruelty and use strong emotions, but also logic in order to reach the hearts of those who encouraged segregation. Even the title itself lends to the theme of racism. The title â€Å"To Kill a Mockingbird† is explained in the movie, that it is a sin to kill a mockingbird because they only do good. This translates not only to Boo Radley, who is apart of the main plot, but also to poor Tom Robinson. He is like the mockingbird because he has done nothing wrong, he did not rape Mayella. However, he was still â€Å"killed† by his fellow peers in the jury. So the title condemns racism because its saying it is a sin to judge and kill when the person has done nothing wrong. In the modern day some have compared this mockingbird analogy to the shooting of Trayvon Martin, a teenager who was walkingShow MoreRelatedLoss of Innocence in Raisin in the Sun and To Kill a Mockingbird1974 Words   |  8 Pages Recently, I have read both a Raisin in the Sun and To Kill a Mockingbird, both considered literary classics. They share a number of similar themes and character that face similar situations. Ultimately, they have extremely different plots, but address the same issues; some that were common around the time they were published, and some that carry relevance into current times. What I wish to bring to light in this essay is that in both novels, there are many characters that lives’ hit a shatter-pointRead MoreRay Bradbury s Fahrenheit 4514443 Words   |  18 Pagesaffect when used correctly. Chapter 1 -- Every Trip Is a Quest (Except When It’s Not) The five aspects of the QUEST are a quester, a place to go, a stated reason to go there, challenges en route, and a real reason to go there. In Harper Lee’s To Kill a Mockingbird, the quester is Atticus Finch who is a lawyer in Maycomb, Alabama during the Great Depression. He has to go to court to defend Tom Robinson, a black man accused of raping a white woman. The challenges he encounters is the town’s racist whiteRead MoreMovie Analysis : Dallas Buyers Club Directed By Jean Marc Vallee And The Imitation Game By Morten Tyldum1850 Words   |  8 PagesMAJOR WRITTEN ASSIGNMENT: TOPIC TWO ESSAY WORD COUNT: 1893 In film, drama is the most diverse of genres with many subcategories such as crime drama, comedy drama, romantic drama, historical drama etc. Dallas Buyers Club directed by Jean-Marc Vallee and The Imitation Game by Morten Tyldum both take on the role of producing historical and biographical dramas. These can be categorized as both films are set in the past to tell a story and through the perspective a certain important person and time inRead MoreEssay on Silent Spring - Rachel Carson30092 Words   |  121 Pagesthis BookRags Premium Study Guide is offprint from Gales For Students Series: Presenting Analysis, Context, and Criticism on Commonly Studied Works: Introduction, Author Biography, Plot Summary, Characters, Themes, Style, Historical Context, Critical Overview, Criticism and Critical Essays, Media Adaptations, Topics for Further Study, Compare Contrast, What Do I Read Next?, For Further Study, and Sources.  ©1998-2002;  ©2002 by Gale. Gale is an imprint of The Gale Group , Inc., a division of ThomsonRead Moreevery day use3221 Words   |  13 Pagesdraft (for example, Paper #1 Draft A or In-class Essay #2) On subsequent pages, in the upper right corner write: The paper s title Your name Page number Character analysis of the story â€Å"Everyday Use† by Alice Walker 1) Pay attention to the character’s ethics. Does the character make just or unjust choices? Consider Atticus Finch in Harper Lee’s To Kill a Mockingbird. Atticus does not make morally correct choices only when it is convenientRead MoreAmerican Literature11652 Words   |  47 PagesAge of Enlightenment period of American Literature - 1750-1800 Content: ï‚ · ï‚ · ï‚ · ï‚ · national mission and American character democratic utopia use of reason history is an act of individual and national self-assertion Genre/Style: ï‚ · ï‚ · ï‚ · ï‚ · ï‚ · political pamphlets travel writing highly ornate writing style fiction employs generic plots and characters fiction often tells the story of how an innocent young woman is tested by a seductive male Effect: ï‚ · ï‚ · ï‚ · ï‚ · patriotism grows instills pride createsRead MoreLiterary Criticism : The Free Encyclopedia 7351 Words   |  30 PagesTreader (for plot character Eustace Scrubb) by C. S. Lewis (1952) Invisible Man by Ralph Ellison (1952) In the Castle of My Skin, by George Lamming (1953)[31] Goodbye, Columbus, by Philip Roth (1959)[32] A Separate Peace, by John Knowles (1959) To Kill a Mockingbird, by Harper Lee (1960)[30] Dune, by Frank Herbert (1965)[33] The Outsiders, by S. E. Hinton (1967)[34] A Wizard of Earthsea, by Ursula K. Le Guin (1968)[35] I Know Why the Caged Bird Sings, by Maya Angelou (1969) Bless Me, Ultima, by Rudolfo

Great Economic Recession Or Depression †Myassignmenthelp.Com

Question: Discuss About The Great Economic Recession Or Depression? Answer: Introduction: As the economy interprets, a downturn in economic activity is a position of the business cycle that shows downward trend in all of its activity and slowly enters into recession. Longer continuation of recession gives birth to great economic recession or depression. In the history of the world economic crisis, the great depression marks out its huge importance due to the impression it had enunciated. It was longest depression to sustain and had even longer impact on the entire world affecting mostly developed nation of the world (Ayerbe et al. 2012). This report presents a brief summary of the facts regarding the great depression discussing the causes, effects it had and the measures taken to deal with the impact emanating from the recession. Discussion: Time, Place Type: The exact inception and duration of the depression is controversial but accounting to the general record, the great depression started in the year 1929 and continued till 1939 and some sources says it lasted until 1941 (Hansen 2015). The deepest and worldwide impact of the great depression in the 20th century is one of the striking example of extent of economic decline in the history of western industrialized world. The inception of the depression lies in the stock market crash arising in United States of America in October 1929. The stock prices faced a steep decline in its prices and generated the crash of overall stock market that devastated the atmosphere in the Wall Street. This led to withdrawal of the investments made on stocks from the and wiped out the existence of millions of investors. The depression demanded back the loans made by US and this affected the countries taking loan from it (Brunner 2012). Moreover, the crash led to halt in the business affecting export, import that further hurt the economy of the trading countries. Canada, Australia having higher impacts compared to China, France having nor or less impact. Causes: Stock Market Crash: Leading cause behind great depression was the US stock market crash of 1929 that is treated as the inception point of the widest crisis in the history of financial crises (Tindall and Shi 2016). The crash appeared in October had resulted into loss of faith and credibility from the investors side which led to drawing back of their investment that led to demise of the stock market completely. Failure Of Banks: Another dreadful reason behind such severe economic collapse was the failure of bank. As per data, over 9000 banks failed in its operation. The uninsured savings deposited with banks hit consumers strongly reducing their wealth and affecting the consumer expenditure (Mian and Sufi 2015). The banks who managed to survive fell victim of the uncertain economic condition hence stopped credit provisions. Lower Purchasing Power As a result of the bank failure and stock price fall, the overall economic activity in form of consumption, investment expenditure fell due to lack in demand and production halted giving birth to the recession. The crisis reduced wealth of the consumers that affected consumption decision. The uncertain price and interest rate stemming from volatile and crashed stock market hit the credibility of investors that led to fall I the investment drastically. This led to fall in the national output, which further interprets, into huge unemployment reaching a level of 25% and lower income of individual purchasing power. American Economic Policy with Europe: In the context of falling business, the American government imposed Smoot-Hawley tariff in 1930 to provide protection to the American business organization (Stuckler et al. 2016) . This increased the cost of trade as the importers had to pay greater import tax and consequent fall in the import. This affected the economy of European and other foreign exporter to America operated through worsening of world trade. Drought Conditions: Even though not direct cause of the depression yet the drought that broke out in Mississippi Valley during 1930, led to failure in the tax payments of the debtor farmers. They had to sell their lands for no profit and this affected the agricultural production as well as the income level of the farmers leading to further cut in the consumption. Overall Impact: The post World War I, worldwide devastation American economy emerged as one of the greatest creditor to the war trodden European countries. Germany was the greatly indebted to US for the post war payments it had. The slump of the American economy had greater spillover impact on the countries connected to it through credits or economic transaction. The investment flow towards Europe stopped leading to collapse (Hoover 2013). The great recession had interlinked impact on the economies of the world sourced from US share market fall. The event chain wise brought down the output, income, employment over the years with no sign of improvement. Since Britain and Germany was mostly indebted to US, unemployment in those countries sharply reached to 25 percent f the total workforce. The impact of the depression is reflected in the fact that the world gross domestic output fell by 15%. The severe great depression evidently collapsed the volume of world trade. Increased import tariff made imports costlier affecting world exporters. The industrial production of the countries like Germany fell to 40%, France t29% and Britain to 14% in 1931 in contrast with 1929. This clearly depicts the world entering into global crisis making the depression more painful. The negative impact of the depression lasted until 1941 affecting not only the economic scenario but also the social, political stability all over the world. Policy Measure: The greatest impact of the crisis was falling demand that further held back the production and generated low incomes, which led to low demand made. The economy was in negative trap and required a big push to get out of it. As perceived and analyzed by various economist by then, increasing demand was the greatest motive to introduce or initiate recovery worldwide. This required successful adoption of fiscal and monetary policy by the central banks and governments of the countries all over the world. To increase demand income level had to rise and that was possible only by producing more. In such situation, producing more required higher investments and government expenditure to create employment (Berton 2012). Lowering interest rate through monetary policies and lowering tax along with increasing spending of the government was common policy adopted by countries wishing to recover the lethal effect of depression. Conclusion The discussion enlightens us successfully about the dreadful impact the great depression had on the economic, political as well as social condition of the world through almost 12 years. The crisis is marked as one of the influential downturn that spilled its effect and cause die down to entire world economy. Even though it took long time but the policy measures boosting the demand side of the economy seemed helpful to initiate recovery in the economy. Refernece Ayerbe, L., Ayis, S., Wolfe, C.D. and Rudd, A.G., 2013. Natural history, predictors and outcomes of depression after stroke: systematic review and meta-analysis.The British Journal of Psychiatry,202(1), pp.14-21 Berton, P., 2012.The Great Depression: 1929-1939. Anchor Canada. Brunner, K. ed., 2012.The great depression revisited(Vol. 2). Springer Science Business Media. Hansen, P.H., 2015. Hall of mirrors: the great depression, the great recession, and the usesand Misusesof History.Business History Review,89(3), pp.557-569. Hoover, H., 2013.The Memoirs of Herbert Hoover-The Great Depression, 1929-1941. Read Books Ltd. Mian, A. and Sufi, A., 2015.House of debt: How they (and you) caused the Great Recession, and how we can prevent it from happening again. University of Chicago Press. Stuckler, D., Meissner, C., Fishback, P., Basu, S. and McKee, M., 2012. Banking crises and mortality during the Great Depression: evidence from US urban populations, 19291937.J Epidemiol Community Healthcare,66(5), pp.410-419. Tindall, G.B. and Shi, D.E., 2016.America: A narrative history. WW Norton Company.

USC Admission Results for Class of 2021

High school seniors have been waiting patiently by their computer throughout the week to hear back from the schools they’ve applied to. If you applied to the University of Southern California, the wait is over! USC admitted 8,980 students to the new Class of 2021 Trojans. 14% are the first in their family to attend college! Much like other universities, USC also received a huge spike in the number of applicants this year. In fact, they had a 3.5% increase in applicants, totaling a number of 56,000 applications receiveda USC record. This undoubtedly made the decision process for the admissions office even more challenging. The overall acceptance rate is 16%, just 0.5% lower than last year’s. The incoming class of Trojans are a diverse group of academically high-achieving students. 31% of the USC’s Class of 2021 holds a 4.0 GPA and 41% scored in the 99th percentile on standardized tests. And, they come from all over the world. 26% are Asian, 14% are Latino, 6% are African-American and overall, 24% are from underrepresented racial groups. USC also continues to provide financial support to incoming students. With a financial aid pool valued at $320 million, they’ve continued to increase their financial aid to students by 76% over the last 10 years. In fact, two-thirds of USC students receive some form of aid. Congratulations to the USC Class of 2021! To those still waiting on results, good luck! Check out our list of major admission decision release dateshere. Don’t let your application essays and materials go to waste. Turn your success into insights for future applicants bycreating a profile. Plus, you get to earn some extra money!